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Listing Strategy

6631 Ringold Street, Melbourne, FL 32940
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Home Sale Timeline

Let our experience be your easy guide to a smooth and profitable sales process

Pre-Listing

Schedule an appointment
Meet with agent
Discuss best strategy for selling
Formal listing presentation
Executed sales agreement
Property evaluation
Complete market analysis
Establish sales price

Listed & Active

Marketing campaign started
Matterport taken
Signs installed
Submitted to multiple listing service
Showing times selected
Flyers delivered
Social media campaign launched
E-mail campaigns started

Under Contract

Offer(s) received
Offer(s) negotiated
Offer accepted
Back-up offer(s) accepted
Inspections & disclosures completed
Appraisal completed
Contingencies removed
Property closes
Refer friends
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Exceptional reviews that reflect a pattern of excellence with my past clients.

Raving Reviews

Me and my husband have had the pleasure of working with Madalyn for 2 years now and, we couldn’t be more satisfied with the service provided. She has been incredibly responsive and proactive in handling all aspects of managing our rental property. From screening tenants to coordinating repairs, Madalyn takes care of everything with professionalism and great attention to detail. We also appreciate how she keeps us updated regularly, ensuring we are always in the loop, and her ability to resolve issues quickly and efficiently. It’s clear she has a strong understanding of the market and a genuine commitment to both property owners and tenants. We highly recommend Madalyn for anyone in need of reliable property management services, looking to buy, sell or any other real estate needs she is your person!
[Read More]
Madalyn is an amazing Realtor! My husband and I moved to FL from PA, so purchasing a home without seeing it in person requires a lot of trust with your agent. Madalyn was our eyes and ears and gave honest feedback regarding the properties and worked hard to get us into a home that was right for us. This process could have been such a headache, but Madalyn was extremely organized and helped with contractors, financing issues, and any other needs/questions we had. I highly recommend Madalyn for your real estate needs if you are looking for someone you can trust!
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Madalyn’s professional manner from the very start of our home search to the day we closed was exceptional. Listened to our wants and needs and was always “Johnny on the spot” to answer questions or concerns.Couldn’t have made the transition from renting to finding our “ home sweet home” any better!
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What can I say, amazing experience with Madalyn. She helped us find our 1st home right before the '23 holidays. I feel it's very important to add she made the process seamless and got me all the answers I needed in a timely manner. From her quick communication to her sharp negotiation skills, she got me a brand new roof, $0 Cash To Close and most importantly a backyard for our Goldendoodle ????Couldn't be happier than to make this house a home Thanks Madalyn at Arium Real Estate ????
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Madalyn took the time and patients to find us our first home. She is thorough with finding what you’re looking for. Madalyn was amazing!!! We are so appreciative she is a true detective when finding ways to save money.
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Madalyn was great to work with. We connected about a year ago when we first started this process of looking for homes in Florida. I’m from out of state and having a real estate expert on the ground was essential. She provided research of the areas we were interested in and went above and beyond her service duties! She was patient and her persistence paid off until we found the perfect home! I would highly recommend her services to anyone looking and should we be in the market again, already know who I will be calling! She is professional and an expert in her field!
[Read More]

Review has been shortened using AI, click the review to read the full review.

Review has been shortened using AI.

Loyalty

This custom presentation that I’ve shared with you is an example of the care and effort I put into each of my best clients. I recognize that real estate transactions are one of the largest financial transactions of your life and it deserves careful consideration and wise planning. In light of this, you should feel strongly that mutual respect and understanding are key components of hiring me to help you accomplish real results starting right away.

Reviewing each other’s roles and responsibilities as we embark on the next steps together is how we can decide if we are ready to move forward together.

Marketing Plan

01

Events & Open Houses

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02

Digital / Online Campaigns

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03

Door Knocking, Flyers and Brochures

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04

Partnership and Network

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05

Print Advertising

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Example Ads on Social Media

Below are just a few examples of the targeted advertising on Facebook that your home will benefit from when you hire me as your agent.

Serious About Selling? This Is What Modern Marketing Looks Like.

I don’t just list homes — I hire a professional marketing team to run targeted Facebook ads that put your property in front of the right buyers using advanced audience targeting technology.

  • Custom Facebook ad campaigns created specifically for your home
  • Precision targeting to match likely buyers based on behavior and interests
  • Real-time exposure tracking so you can see exactly how your home is performing online
  • A digital strategy designed to shorten time on market and maximize interest

This is what it looks like when your agent invests in selling your home — not just listing it.

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Ad Marketing Report

Sample data is being displayed
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Discover key insights on how my cutting edge marketing is driving engagement, boosting conversions, and transforming your home’s visibility.

Ongoing Activity

8,300
Views on the ad
65%
Views

Length of Ad

12,742
Expected views on ad

Weekly Snapshot

6,011
Reached 6,011 people

8,300

People who saw this ad

6,011

People who watched the video

326

People who expressed interest

7

Leads

Most Recent Ad Results

8,300 People who saw this ad
The number of times Facebook shared this ad. It provides an overall view of initial visibility among potential customers.
6,011 People who watched the video
Of those reached, 326 viewers watched at least 3 seconds of the video, showing an initial level of engagement and potential interest.
326 People who expressed interest
Consumers who watched the full video, liked it, or interacted in some way. Some of these viewers fully registered as potential new customers.

30 Day Forecast

65% of potential customers

8,300 12,742
Saw the ad Should see the ad
6,011 8,941
Watched the video Should watch the video
326 466
Expressed interest Should express interest
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6631 Ringold St

Melbourne, FL 32940

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Lesley Byrd

lesleyjbyrd@gmail.com
(321) 340-7062
www.ariumteam.com/palm-bay-team/lesley-byrd
3 bed
2 bath
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Best in Class Digital Marketing firm for Real Estate today is hired for ALL of our listings. This means more exposure and buyers FOR YOU!
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For privacy reasons, the specific addresses are not being shown.

Pre-Listing Review

395 Buyers

Out of the 81,300 people reached through my Facebook advertising campaign in this area, 395 potential homebuyers in your area have shown interest in a 3-bed, 2-bath home like yours.

I've surfaced 395 people in my database looking for a home like yours in Melbourne!

Name: Hannah Rubio

Phone: (219) 839-1616

Beds: 3 Bath: 2

Price Range: $380K - $430K

Name: Zoey White

Phone: (213) 665-1821

Beds: 3 Bath: 3

Price Range: $380K - $420K

Name: Charles Harris

Phone: (819) 546-8669

Beds: 3 Bath: 2

Price Range: $380K - $420K

Name: James Brown

Phone: (317) 522-5388

Beds: 4 Bath: 2

Price Range: $380K - $420K

Name: Jose McKenzie

Phone: (312) 432-5269

Beds: 3 Bath: 2

Price Range: $380K - $420K

Name: Jack Sanchez

Phone: (919) 748-5558

Beds: 2 Bath: 2

Price Range: $380K - $420K

Name: Savannah Moore

Phone: (417) 624-8635

Beds: 3 Bath: 2

Price Range: $380K - $400K

Name: Ariana Lopez

Phone: (814) 434-4551

Beds: 3 Bath: 2

Price Range: $380K - $400K

Unique Marketing

Our team creates effective, authentic marketing campaigns that keep your brand's voice clear, consistent, and true.
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Time to get a bigger one

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Take a leap!

Custom Videos Production
Targeted Marketing with 1000's views
Detailed Analytics on Marketing Results

Why You Should Work with a Top Local Listing Agent?

741,973

Views on my personal ads on social media
2% increased

34,512

Active home buyers searching on my website
2% increased

778.5

Active buyers I'm targeting with Facebook ads everyday
2% increased

19

Listings I'm spending $1,000 on to market on Facebook
2% increased

Example of why you need a social media expert!

Within 10 miles of 6631 Ringold Street, Melbourne, FL 32940 there are 81,300 people
Likely to move soon
First time home buyers
First time home buyers
VS
Their Targeting Strategy
200 people reached after posting to their news feed
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Past Sales in Melbourne, FL 32940 - Heritage Isle

My Recent Sales in the Melbourne, FL 32940 - Heritage Isle area!

162

My sales activity in your desired search area will directly benefit you due to my market knowledge, negotiating prowess, and insights into local activity!
Data valid as of 5/18/2026

Seller Alert

Your Estimated Home Values

6631 Ringold Street, Melbourne, FL 32940
$379,800
Data powered by Image
$342K

$418K
Data as of 05/18/2026
$381,583
Data powered by Image
$360K

$403K
Data as of 05/18/2026

No data available for this address.

Either change the address or remove this page from the presentation.

Our property value estimates are generated by an independent automated valuation model and are not affiliated with the owner of this website. While this tool provides a quick estimate, please reach out to us for a comprehensive, professional property valuation.
How Has Your Home's Value Changed?
To ensure an accurate home value, confirm these details are up to date.
Help me understand.
$346K$386K$426K$466K$506KMay 2022Apr 2023Apr 2024Apr 2025Mar 2026
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Market Trends in Melbourne, FL 32940

Market data as of:
The Market Action Index (MAI) is a literal temperature gauge that shows whether the market favors buyers or sellers.
An MAI of 30 is typically balanced; over 30 is a seller's market, under 30 is a buyer's market.

Buyer markets

Buyers get better deals and more choices when MAI is low.

Seller markets

Sellers can list for higher prices and quicker sales when MAI is high
Market data as of:

View current market trends

Scan the QR code to see the current Market Trends report
100% FREE, NO OBLIGATION
Sell Your Home For Cash
We’ll buy almost any home, in any condition. Just enter your address and we’ll send you a fair offer within 48 hours.
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Our Cash Offer Options

Instant Payout Cash Offer
Our standard cash offer. Sell your home for instant cash. We’ll provide you with a fair cash offer and pay it out all at once. You choose the close date of your sale.
‘Cash plus’ double payout offer
Receive cash for your home now, then we’ll re=sell your home and pay you a second time when it sells. This pays more than a standard cash offer but takes more time to complete.
Sell now, move later
Sell your home for cash now and keep the option to live in your home for up to 12 months while you find a new place to live. Best for those that need flexibility.
Sell your home fast & stress-free
Avoid costly home repairs
Sell without any home showings
Close within 21 days
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We’ve checked all the boxes
As you can see, I am dedicated to guiding you confidently through every stage of the selling process. My background combines actual real life experience with cutting edge tools to ensure you simply have a high quality and profitable transaction.
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Are you ready?

Let's Begin.
Let’s Plan Your Move
Move Date:
Closed Date:
Grand Opening Date:
Active Date:
Coming Soon Date:
Prepping Date:
What We Need From You
Spare Key
Ensure the water heater is double-strapped
Ensure all smoke detectors are operable
Ensure all carbon monoxide detectors are operable
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Comparison Chart

2%
Listing Fee
2.5%
Listing Fee
3%
Listing Fee
50 Professional Photos: Exterior / Interior
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MLS Listing (1) Market Area
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Syndicated Zillow, Realtor.com, Redfin.com and 100’s of websites
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For Sale Sign and Flyers
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Scrubbing our 275,000 Database of Active buyers for your home
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Open House
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Showingtime App
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Social Media Campaigns. Paid Boosted Campaigns that reach thousands
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Listing Rocket Campaigns
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MLS Listing (2) Market Areas
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Better Homes and Gardens magazine DataBase Post Card Mailing
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Magazine Quality Detailed Look Book
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3D Matterport / Schematic Floor Plan
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MLS Listing (3) Market Areas
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Drone Photography Video
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Staging Consultation
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AI Enhancement and Staging
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Real Estate Expert

Lesley Byrd

COO and REALTOR® | 3403246

lesleyjbyrd@gmail.com | (321) 340-7062

Let's Chat.

I'm sure you have questions and thoughts about the real estate process. I'd love to talk with you about what you've read here and help you along this path.
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www.ariumteam.com/palm-bay-team/lesley-byrd
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Thank you!

In everything we do, we are driven to help others, because behind every transaction there is a vision, a goal, a dream waiting to come to life. In doing so, we bring our expertise, our instincts from years of experience, and our complete dedication to you.

This is only the beginning of an exciting journey to a bright and shining new future. And it's only the beginning of our commitment to servicing your every real estate need. Thank you for the opportunity to help you!
We'll be right there with you, every step of the way.